This is an open reflection on AI topic, coming from an operations perspective rather than a tech-driven one. I felt compelled to share my thoughts, with genuine interest and a humble approach.
AI has dominated conversations, decisions, and innovations over the past years—and will continue to do so in the years ahead. It has taken on many names and forms, from Generative AI to Copilot AI to Agentic AI, each showcasing its transformative power. The numerous use cases already implemented highlight not only AI’s potential but also the undeniable direction industries must take to stay ahead.
From optimizing manufacturing operations and enhancing quality assurance to real-time regulatory compliance and fraud detection, AI is already reshaping industries. On the customer experience side, I have significant reservations. The healthcare sector is witnessing groundbreaking applications, while creative industries are shifting towards new operating models, focusing on intellectual property (IP) in the form of AI-generated templates rather than finished assets, as highlighted in ‘THE GLOBAL STATE OF GENERATIVE AI IN ENTERPRISE’ report.
Despite the excitement, much of what we see still on social media is either exaggerated for marketing purposes or mere automation disguised as AI. True AI-driven transformation requires more than just technology. Structural change and cultural adaptation are essential. Without these, even the most advanced AI applications will struggle to achieve meaningful impact.
The corporate world has long used the analogy of “eating an elephant one bite at a time,” but this approach doesn’t fit the AI revolution. AI adoption must be part of a larger strategic framework, aligned with clear objectives. Without this, fragmented implementations may create more obstacles than solutions, potentially harming rather than helping society.
One striking example of Generative AI’s impact on the arts is Boris Eldagsen’s image PSEUDOMNESIA: The Electrician, which won the Sony World Photography Awards in 2023. Cases like this highlight how AI is pushing boundaries—but also raising questions about authenticity, ethics, and creative ownership.
Every AI use case brings additional challenges: technical capabilities, workforce adaptation, and governance. If these are overlooked, automation efforts risk losing their effectiveness.
To integrate AI successfully, businesses and governments must take a holistic approach, considering sustainability, geopolitical and economic dynamics, and—above all—the human element. AI should enhance, not replace, human decision-making.
Moving too fast without a clear strategy carries risks. Collaboration is critical, and what the world needs now is a unified AI vision. Hopefully, this is what global leaders and policymakers have in mind for 2025.
At COZIA Solutions, we have taken everything into account when designing KINETPRISE. We’ve considered functional inter-dependencies, a modernized organizational structure, and gradual talent reskilling. We’ve analyzed costs, explored a new economic model, and conducted a holistic assessment of the organizations in the existing geo-political and economic context.
Our strategy is designed to be a winning one, that’s why those organizations that embrace our framework recognize it as a secure and reliable strategy!